Kin Coin Social Media Marketing Meets Blockchain
Kik is a massive social media chat platform. Their iOS and Android application hovers around 5 - 7th place in the U.S app store. This social media giant is creating an ERC-20 token, called Kin, that will radically change how the platform is monetised and how users can exchange value on Kik. There aren't many altcoins that can claim a platform that already has millions of users who send over a quarter of a billion messages daily.
In their whitepaper the Kin foundation says “ Today, we are witnessing the next evolutionary leap: the assimilation of economic value into communication systems. Digital services such as chat, social media, and online payments have come to play a fundamental role in our daily lives, influencing not only our consumption behaviours, but also our discourse, politics, and methods of value exchange. Our digital communications platforms are becoming the most important media in the ongoing development of a global economy.”