Anime and manga community to partner with blockchain platform

Anime and manga community to partner with blockchain platform

By Alice Leetham - min read
Image of Tokyo street

DEA will be teaming up with Media Do, the parent company of popular anime/manga website MyAnimeList, to bring blockchain technology to Japanese content distribution

Singapore-based blockchain entertainment platform, Digital Entertainment Asset Pte. Ltd. (DEA), announced yesterday that they have formed a capital and business alliance with Media Do — a Japanese digital content and distribution company. Media Do has a large network of popular Japanese content copyright holders and creators, and is the parent company of MyAnimeList, the world’s most active Japanese anime/manga online community, with a primarily North American user base of 10 million.

DEA’s previous successes include creating the crypto gaming platform PlayMining that gained over 1,000 users in the six months following its launch, as well as issuing an original crypto asset DEAPcoins (DEP), which is now listed on six major exchanges globally. DEA has also started working on copyright protection initiatives using smart contracts as well as co-hosting this year’s non-fungible token (NFT) awards, which have already seen participation from major companies including Microsoft and Google.

DEA and Media Do have decided to pool resources and expertise with the common goal of expanding Japanese content using blockchain technology and providing both companies with mutual gains in terms of content and users.

Moving forward, the new alliance plans to jointly operate an e-book platform powered by blockchain technology, while creating an e-book market that uses NFTs to secure profit sharing among copyright holders. Other future projects include finding new global monetisation opportunities by transforming Japanese content into blockchain games on DEA’s PlayMining platform through the use of Media Do’s network, and circulating DEAPcoin on MyAnimeList to expand the number of users.

Through these and other initiatives, DEA expects the number of users of their native token DEAPcoin to rise dramatically. They also forecast that by the Spring of 2021, blockchain gaming platform PlayMining will have 2 million registered users.

Naohito Yoshida, CEO of DEA, said of the alliance: “First of all, we would like to thank Media Do for understanding the future potential of our blockchain entertainment platform PlayMining. We will deliver Japan’s proud manga, anime, and games to people all over the world!! … Currently, we are rapidly expanding the number of users mainly in Southeast Asia. In Japan, I would like to expand our business in earnest after next summer.”