The European brands are the first trading websites which operate in Scandinavian markets purchased by The Group, and mark a pivotal move in the company’s strategic mission to further penetrate non-english speaking and emerging markets.
Joining a growing portfolio of multilingual financial websites, ScandiTrader.com and TradingPortalen.com, will educate new and existing audiences with up to date industry reports, news and market analysis.
David Merry, CEO and Chairman of the Board of Investoo Group, expressed his enthusiasm at the double acquisition:
“We are delighted to welcome ScandiTrader.com and TradingPortalen.com to our diverse range of financial brands.
With a strong presence in their home nations and a track record for providing quality trading advice, we are certain that the purchases will help us to achieve our ongoing mission of extending our global reach, whilst providing audiences with quality consumer financial products”.
TradingPortalen.com was founded in 2009 and has developed a significant following built on a sterling reputation for prudent, insightful trading advice. The site has dedicated columnists who regularly update the site with expertise on the trading sector. Users are invited to upskill and learn more about topics such as money management, financial markets and CFDs, via online guides, articles and videos.
ScandiTrader.com has been providing online trading resources for Danish, Norwegian, and Swedish users since 2016. The website is aimed at both beginners and practitioners, and hosts extensive online trading resources within CFD and forex trading, via an extensive library of online articles and guides.
Both brands are poised for significant growth under Investoo Group’s leadership, as the team of marketing experts have ambitious plans to update the sites, whilst continuing to provide industry leading insight for new and existing audiences alike.
Investoo Group also recently entered into the LATAM forex market with the acquisition of EFXTO.com, and made a monumental breakthrough into the US after purchasing forex heavyweight VantagePointTrading.com.
For more information contact:
Linzi Nedoszytko – Head of Digital PR and Branded Content